Chyna “The Roofing Lady” Gragg has a long history of setting herself apart. After obtaining a BBA in Business Management from Georgia State University and an MBA in Business Administration from Southern Arkansas University and having a successful career as an adjuster, she went on to start one of the only black and woman-owned roofing companies.
In its fourth year of business, Roofing Designs by JR, LLC is thriving, and one thing that Gragg has continued to excel at is setting herself apart from industry competitors.
Roofing Designs, a GAF and OSHA certified business as well as a member of the National Roofing Contractors Association and Houston BBB, got its start in residential roofing, and since day one they have been providing unforgettable service to homeowners across the state of Texas. Gragg and her crew take personal pride in every roof they restore, treating every home as if it were their own.
“We love our residential projects because we get to interact with homeowners, which allows more personal connections than our work on commercial projects,” Gragg said. “We treat every home as if it was our home and make sure to carry a continued dignity and respect in our work.”
Roofing Designs’ assurance that every customer is satisfied has done more than give them a stellar reputation. While Gragg has utilized and benefitted from traditional advertising methods, the greatest source for continued, abundant business has been the word-of-mouth praise and referral from previous clients.
“So many of our clients referred us to people they knew,” Gragg said. “They loved what we had to offer and the services we provided. They saw the transformation we are able to achieve. Some of our transformations have stopped traffic. It totally changes the curb appeal of the homes.”
Another aspect that sets Gragg and her roofing company apart is the value placed in every position of her team. From the person responsible for picking up jobsite trash to the foreman on the roof to her position as the business owner, she believes every part carries equal weight.
“A lot of owners just sit in the truck or don’t even come to job site,” Gragg said. “But I’m very hands on. Through previous jobs, I learned a lot. When you under pay your labor, you get poor results. We have a happy work force. Everybody is important. If one person doesn’t do their job, it sabotages the whole project. No one would be surprised to see me out there on site picking up the trash. I am not too good. Every job on site is just as important as the next.”
Gragg’s compassionate leadership style carries beyond the treatment of her staff and over into the needs she is willing to meet for her clients.
The COVID-19 Pandemic has created great financial struggles for many people, and even though some sources of income may have stopped, the demands of life have not.
“I have clients who are desperate need of roofing repairs but don’t have the money to pay for them right now,” Gragg said. “So, I wanted to offer them the option to have their needs met and be able to pay at a later date. We are able to do that through our new financing program.”
Roofing Designs has several financing packages available, an example of one being 24 months with no payment or interest. These types of programs allow the customer to improve their home and make the necessary repairs without laying out all the cash at once.
“We created this program in response to the COVID-19 pandemic,” Gragg said. “This pandemic isn’t going to last forever, but I want to be able to give people some sense of security.”
In addition to having financing options available, every client of Roofing Designs receives a weather stopper warranty for 50 years. This applies to all GAF materials used in roofing restorations. Also, Roofing Designs provides a five-year labor warranty.
Whatever the clients roofing needs are, be it tile, metal or shingle roofing services, bilingual or translation services, financing, etc., Gragg and her team are capable and ready to meet those needs.
Chyna “The Roofing Lady” Gragg
5970 N. Sam Houston Pkwy E
Ste. 501 | Humble, TX 77396
Roofingdesigns.com
info@roofingdesigns.com
832.899.4000
