Kim Roxie Redefines Beauty


Kim Roxie’s passion for what she does is evident through her explanation: “I love enhancing women’s beauty by helping to build their self-esteem, making them feel good, and giving them more than what they expected in terms of revealing their natural beauty.”

Kim Roxie, Creative Director of LAMIK Beauty

LAMIK Beauty offers women environmentally friendly makeup manufactured in the heart of the Lone Star State. You shouldn’t have to sacrifice your health for beauty! is a message Roxie expounds upon when referring to LAMIK being paraben-free; a chemical found in most makeup products and has been linked to cancer.

Roxie has been honored along with Green Advocate Honoree Mayor Annise Parker at the Texas Black Expo Economic, Empowerment and Enterprise Summit as the 2012 Greenpreneur Honoree for the company’s Green practices.

“The Green effort is a part of my generation,” Roxie says. “As a business, we are selling Green first; as a leader in the community, we are committed to being innovative and altering beauty to Go Green!”

The opportunities presented to LAMIK Beauty for going Green have been priceless. Houston Mayor Annise Parker named June 23rd Kim Roxie Day in honor of Kim Roxie empowering the Houston economy by launching the LAMIK line into Macy’s stores in Texas, making Roxie the youngest African-American woman to launch a full cosmetic line inside a major department store!

Roxie was also selected and completed the Goldman Sachs 10,000 Small Businesses Program, an investment to help small businesses create jobs and economic opportunity by providing greater access to business education, financial capital, and business support services. Roxie is also a Board Member for the Career & Recovery Resource Center.

Roxie’s heart for women and dedication to their health through makeup and innovation has prompted LAMIK to become the world’s #1 Eco-Chic Makeup line consisting of a full range of color cosmetics boasting problem-solving products and Vegan-friendly makeup brushes. The makeup line is mostly packaged in post recycled paper components and manufactured in the USA. LAMIK is an acronym that stands for Love And Makeup In Kindness.

LAMIK became a part of the Safe Cosmetics Campaign in 2005, because Roxie strives to create cosmetics that don’t sacrifice health or beauty. Her extensive cosmetic background qualifies her to be a chemist, and her beauty expertise puts her in the light of being a “Doctor of Makeup,” bringing healing to the world! The LAMIK mantra is “Beauty is revealed, not applied.”

Becoming a community partner with the City of Houston Bureau of HIV/AIDS, Roxie designed a lip gloss called Status Red to encourage women and girls to know their status. Part of the proceeds from The Status Red Lip Gloss goes to the City of Houston Bureau of HIV AIDS, furthering LAMIK’s mission of keeping women and girls healthy.

Kim Roxie (middle) receiving her 2016 Top 30 Influential Women of Houston Award. Kim Floyd (left) and MR. D-MARS (right).

Roxie has a Bachelor of Arts in Public Relations from Clark Atlanta University. She is a licensed esthetician. Her calling into the beauty industry was more of a ministry than a career – she wanted to break the often artificial and plastic stereotypes that often influence self-esteem issues.

LAMIK Beauty Cosmetics can be found at the world-famous LAMIK Beauty flagship store. LAMIK has been featured in EBONY, Essence and Black Enterprise Magazine.

Visit LAMIK Beauty on the web at


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